Taylor Swift is now a Fearless Fashion Designer
19-year-old country music sensation, Taylor Swift, will be adding another career to her resume - fashion designer.
According to Jones Apparel Group, the singer whos album “Fearless” has topped the charts for the last seven weeks and includes the hit single “Love Story,” has inked a deal to distribute a line of apparel including sundresses through Walmart’s L.E.I. brand. Executives say Swift’s new clothing line will be led by a one-season collection of colorful spring dresses called L.E.I. Sundresses by Taylor Swift. Sundresses have long become her signature apparel choice. They are expected to be shipped to stores by February 1st.
Per WWD:
“We looked at partnering with many different people,” said Jack Gross, group chief executive officer for the jeanswear division at Jones. “Since we are partners with Wal-Mart, it was very important for us to find someone with a good reputation and someone who we didn’t have to be afraid of getting any sort of bad press. She is so famous, but really so grounded,” he said. “We liked her immediately.”
The former girlfriend of Joe Jonas of the Jonas Brothers will have 3 dresses in her line sold exclusively at Walmart - A tie-back dress, printed tie-back dress, and printed tier dress. Two additional styles are planned for a March release. All of her 100% cotton dresses will retail for $14.00.
Per WWD:
“These are my favorite things to wear,” Swift said. “When we were designing them, we had so many ideas to work from, and it came down to creating dresses that I would wear. If I couldn’t see myself wearing them, I wasn’t interested in making them.”
“I go to Wal-Mart all the time,” she said. “The one in my hometown of Hendersonville, Tenn., is open 24 hours, so I go there a lot to buy DVDs and stuff like that.”
Wow. Its so rare to see a star that is still grounded and remembers where she came from. Kudos to you, Taylor!
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Images Via: WWD
This entry was posted on Friday, January 30th, 2009 at 9:56 am and is filed under Celebrity Gossip, Designers, Fashion News, Music, Videos. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
