The next season of ‘Project Runway‘ is getting ready to start on Lifetime in July. Last time, the judges had a case of the WHERE AM I/WHAT’S GOING ON?! and dubbed Gretchen’s beige talent the winner and many fans threw shade while quitting that mess. So, to appeal to fashion craving women and gay men with a thirst for style…Heidi Klum is naked in an ad for the show! It totally makes sense. (No it doesn’t.)

Season 9 of ‘Project Runway’ begins on July 28th and will have guest judges like Kim Kardashian, Malin Akerman, Christina Ricci, and Zoe Saldana.