Milan

Cristiano Ronaldo To Replace David Beckham

Was the person who made this decision high as a kite? Italian fashion designer Armani says soccer player Cristiano Ronaldo will model underwear and jeans in a new worldwide advertising campaign, replacing current model David Beckham, in their spring-summer 2010 collection. *Blankly Stares* Yes, I can’t believe what my eyes are reading either… Beckham stripped down for Emporio Armani last year. He has also posed for the brand with his wife Victoria and the two currently head the Emporio Armani autumn/winter underwear campaign.

Per EiTB:

“This time it’s the turn of the international media’s favourite footballer; one that plays for Real Madrid, drinks champagne with Paris Hilton in Los Angeles and sails his boat around the Mediterranean,” concludes La Gazzeta.

Who’s idea of a joke was it to hire this greaseball? Ronaldo will be feature on billboards for Armani’s younger clothes section in all of Europe’s major cities as of February next year, with the advertising campaign will most likely taking place in Milan. This isn’t the fist time Ronaldo has replaced Beckham; he also replaced him in the United team in 2003 after Beckham signed for Real. But don’t feel bad for Beckham just yet — He is currently developing his own Beckham-branded men’s underwear line, hoping to launch by fall 2010, so his days of half naked billboards are far from over!

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David Beckham Booed, Calls Out a Drunk Fan – Video and Photos

David Beckham was booed in his first game back in California in the LA Galaxy versus AC Milan match. The walking Armani ad didn’t please the crowd as he took to the field on Sunday. Fans yelled their disapproval and booed loudly. As his name was announced over the field the crowd sneered and voiced their distaste. After he first got his feet on the ball the audience again showed no mercy and continued their boos.

People held up signs with the words “Go Home Fraud” and “Hey Becks, Here Before You, Here After You, Here Despite You” in bold print emblazoned on them. People wearing his jersey with a line crossing through his number were also present. At one point David tried to confront a Galaxy fan from the playing field. He walked up and asked the heckler to come down to the field. Security had to pull the two apart.

He is lacking a positive fan base in U.S. soccer partly in thanks to his desire to return to the European football circuit because the level of play in the U.S. isn’t up to his standards. Meanwhile, he has failed to make a huge impression in the American team. He brings people to the stands, but isn’t winning games.

One soccer fan put it best when telling me:

“David is great for getting people’s attention. But that is just it. He is a celebrity first and a soccer player second. Which is said because there might be talent there beneath his polished and buffed spoiled ass.”

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