The secret to Pottermore and J.K. Rowling’s “announcement” has finally been revealed. After the site teased a gathering of owls for nearly a week, the question “what is Pottermore?!” has finally been answered.
Rowling has created a virtual world that combines a new reading experience with the promise of exclusive content the author has been keeping to herself. Interactive moments in the Harry Potter books will come to life for the reader with illustrations. The reader will go through the same experiences that Harry encounters along the way. From being sorted into your house to casting spells, mixing potions, visiting Diagon Alley and having your wand choose you the site will be a safe way to be a part of the Potter phenomenon.












